Healthcare Liaison/ Marketer
The primary objective of a Healthcare Liaison/ Marketer is to develop and cultivate relationships between patients, families and a variety of healthcare organization staff members (Case Managers, Social Workers, etc.).
Healthcare Liaison/ Marketer Responsibilities:
This position is 100% field based; daily travel to the local hospitals is a requirement.
Provides accurate and timely onsite assessments of referrals for skilled nursing facility.
Develops and cultivates relationships with referral sources (hospitals, LTACHs, physicians, etc)
Ability to successfully review clinicals, assess payer sources, assist with insurance authorizations, approvals and admit process.
Ability to utilize marketing/sales techniques in an effort to generate new business.
Ability to work effectively and efficiently under pressure and within time constraints.
Team player – working closely with internal admissions department and facility marketing directors to grow census.
Healthcare Liaison/ Marketer Requirements:
Background in healthcare required
Experience in a Long Term Care Facility, hospital, healthcare facility or other medical setting preferred
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