Coordinator, Inside Sales Representative
Job Summary:
Our Inside Sales Rep (ISR) position plays a critical role in our overall Catering Sales strategy and is responsible for the recovery portion of our customer’s journey. ISRs are remote, working from home, and are part of an extended team of sales people covering similar markets. They are responsible for recovering at risk and lapsing clients in a specific geographic market and carry revenue, activity, and reactivation conversion objectives. This role is an entry-point to launching a career in sales with Panera Catering.
Essential Functions of the Job and Key Responsibilities:
- Achieve required KPIs: Number of dials and conversations per day, percentage of lapsing lists contacted and reactivated, and dollar value of reactivated clients
- High volume of outbound calling to at risk, lapsing, and reactivated clients to secure future orders and generate incremental and ongoing revenue
- Master the reactivation sales play and achieve a high conversion of lapsing clients
- Qualify clients and their respective organizations, gathering and tracking information in our CRM
- Understand client buying patterns and future needs, forecasting large transactions in our CRM
- Achieve assigned period, quarterly and target revenue goals through selling activities
- Prevent future lapsing of clients by building and maintaining relationships through account maintenance calls while ensuring client satisfaction
- Build relationships with local catering teams and partner to successfully execute catering orders and delight our customers
- Work in a virtual team environment and function as an extension of a regional Area Catering Sales Manager team, with a focus on recovering clients
- Team with Catering Sales Managers/Sr. Catering Sales Managers on regional sales efforts, methods to reactivate additional clients, and transitioning active buyers back to account management
- Actively drive and encourage online ordering and loyalty program sign-ups with clients
- Develop mastery of Panera Catering’s offer and how we operate as a selling organization, ultimately to become a quota-carrying sales representative
- Able to effectively manage time within the allotted 40-hour work week
Additional Job Functions:
- Attend and participate in team meetings
- Perform other job functions as directed by Leadership
- Available for travel up to 10% of the time
Required Knowledge, Skills and Competencies:
- High School diploma required; Associate’s Degree or higher preferred
- 1-2 years call center-like experience preferred
- High-energy individual with a passion for sales and growing their business
- Experience making high volume of calls and executing defined sales plays
- Ability to engage with lost or lapsed clients and build relationships
- Experience and proficiency with CRM tools (Salesforce.com) and MS Office suite
- Sense of urgency, attention to detail with strong organizational and follow-up skills
- Ability to effectively prioritize and multitask
- Strong relationship building skills, especially via remote channels
- Experience working in an extended sales team model preferred
- Excellent written and verbal communication skills
- Must be able to effectively work in a home or virtual based environment