Manager, Audience Development

FOX New York, NY

About the Job

JOB DESCRIPTION

We are looking for an experienced audience development professional to help grow KPIs -- including unique users, visits, page views, and time on site -- for FOXNews.com and FOXBusiness.com. You understand the competitive media landscape and how to use analytics to identify audience acquisition opportunities, and you are organized, proactive, and can take direction and run with it.

A SNAPSHOT OF YOUR RESPONSIBILITIES

  • Lead audience acquisition strategy for FOXNews.com and FOXBusiness.com
  • Develop, test, execute, and scale strategies to grow all KPIs
  • Advise editorial on data-driven recommendations for content distribution and creation that drive the business forward
  • Collaborate with our head SEO and editorial teams to optimize content
  • Develop, manage and execute strategies for alert and push notifications, newsletters, and leveraging story pages
  • Collaborate with SEO and editorial to plan seasonal and event-based content and identify topic areas with high audience interest
  • Innovate ways to leverage social media to drive traffic to our properties
  • Research and develop new content and distribution partner opportunities
  • Oversee partner relationships during breaking news events
  • Track, report and leverage audience behavior and performance data


WHAT YOU WILL NEED

  • Minimum 4 years of Audience Development experience working on a digital media operation that achieved significant growth
  • Experience with high-volume, high-pressure, fast-paced editorial enterprises
  • Advanced knowledge of web analytics platforms
  • Proficient in Excel, PowerPoint, Google Analytics, BI tools and dashboards
  • Thorough understanding of Audience Development techniques, tools, and digital channels
  • Strong communication skills and an ability to work well across editorial departments
  • Passion for finding new audiences for top-tier content
  • Passion for the Fox News brand


NICE TO HAVE, BUT NOT A DEAL BREAKER

  • BA/BS degree or equivalent practical experience


We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.