Development Communications Manager

American Red Cross Miami, FL

About the Job

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By joining the American Red Cross you will touch millions of lives every year and experience the greatness of the human spirit at its best. Are you ready to be part of the world's largest humanitarian network?

Job Description:

The American Red Cross is a humanitarian organization, led by volunteers, that provides relief to victims of disaster and helps people prevent, prepare for, and respond to emergencies. It does this through services that are consistent with its Congressional Charter and the Fundamental Principles of the International Red Cross and Red Crescent Movement. The American Red Cross is the foremost volunteer emergency service organization in the United States with more than 590 chapters nationwide.

The American Red Cross South Florida Region is seeking a passionate Development Communications Manager. This is full time, salaried (exempt) position will work Monday - Friday with planned and unplanned evenings and/or weekends. You must be willing to work on call 24/7. A valid driver's license and good driving record is required. This position will work from home until restrictions are lifted then day time travel through the region will be around 25%.

Bilingual candidates (Spanish/English) are highly desirable as well as candidates with volunteer management experience.

The Development Communications Manager will develop, plan and implement communications and marketing efforts to raise the visibility of the Red Cross, help support mission driven business objectives, and educate communities on how to access Red Cross services. As part of a communications and marketing team, implement the strategic plan that is aligned with broader corporate communication and marketing priorities that support service delivery efforts across all lines of service, including revenue generation across all parts of the organization. Will also provide support, development and/or leadership guidance to all volunteers.

Responsibilities

1. Perform Public Affairs activities supporting regional efforts related to fulfilling donor expectations. Provide communications support for fundraising priorities including the top fundraising events in the region.

2. Support regional Public Affairs throughout the entire disaster cycle. As needed, support Public Affairs efforts across the division, and potentially, on the national level. Ensure that duties are delegated to appropriately trained staff or volunteers. May be asked to deploy physically or virtually to support disaster response operations outside their region or may be tasked to help with public affairs volunteer training and development across the division.

3. Perform media responsibilities by preparing and distributing media materials. Support the regional social media strategy that reflects the regional priorities, aligned with the corporate social media strategy. Produce relevant local content for regional web and social platforms. May act as an on-the-record spokesperson, and supports executives and boards of directors as the faces of the Red Cross through media visibility, interview coaching, preparation, etc.

4. Perform marketing responsibilities by developing brand and creative content to support a variety of activities used in external publications and media placements. May work to secure in-kind PSA placements and coordinates resources necessary for the delivery of online and direct mail/direct response programs in collaboration with Field Marketing.

5. Support executive level internal and external communication initiatives.

Qualifications

Education: Bachelor's degree in Communications, Marketing, Public Relations, Journalism or related field required.

Experience: Minimum 3 years related experience required.

Skills & Abilities: Good understanding of role and industry, apply specialized knowledge. Analyze possible solutions using standard procedures. Outstanding oral and written communication skills required, with proven knowledge of AP Style. Demonstrate effective critical thinking and strategic planning. Strong organizational and multi-tasking skills. Ability to use Microsoft Office Suite. Familiarity with Cision/TrendKite or other media monitoring software. Demonstrated experience managing professional social media platforms for an organization is required. Must be comfortable using website content management systems and other marketing tools. Willingness to serve as a media spokesperson required; experience as a spokesperson preferred. Ability to work on a team.

Travel: Daytime travel through the region will be 25%.

The American Red Cross is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.

Apply now! Joining our team will provide you with the opportunity to make a difference every day.

The American Red Cross is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.

Interested in Volunteering?

Life's emergencies don't stop, and neither do American Red Cross volunteers, who represent more than 90 percent of our workforce to help prevent and alleviate human suffering. You can make a difference by volunteering in a position that appeals to you and allows you to use your unique skills and talents. The Red Cross relies on generous volunteers who give their time and talent to help fulfill our lifesaving mission.

Visit redcross.org/volunteertoday to learn more, including our most-needed volunteer positions.

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